CHOICES™...refreshingly different from traditional real estate brokerage! 
We call it CHOICES™ because it’s time consumers had more.
Clients keep more of their money with CHOICES™, and often enjoy better outcomes by avoiding the structural conflict of interest that may occur when commission compensation collides with the full discharge of fiduciary duties.
With CHOICES™, I help you choose the most effective real estate services for your particular needs, instead of the industry-standard one-size-fits-all approach. You pay reasonable fees for my services, instead of commission calculated on the price of your property.
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My clients enjoy better outcomes and financial advantage because they engage me as a fee-paid advisor rather than a commission salesperson. Activity-based service fees, instead of commission, favour their equity and encourage transparency, disclosure and harmonized interests.
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CHOICES™ is delivered within a business consulting framework different from the “sell, sell, sell” hype of traditional real estate. It appeals to people who would rather be “consulted with” than “sold to” and who:
· want to maximize their home equity.
· appreciate transparency in the services they need, and how their REALTOR® is paid.
· want more control over their transaction.
· think traditional commission is too expensive and/or unfair.
· want a REALTOR® who isn’t limited to commission remuneration.
· want to save, but safely.
· need professional real estate advice unrelated to buying or selling
· just need a little professional help to sell privately.
CHOICES™ offers everything you need to sell your house at full market value through the MLS® (Multiple Listing Service®) and keep more of the price for yourself.
By contrast, the traditional real estate model is an expensive one-size-fits-all bundle of services offering you few real options and little control. Payment is normally by commission, based on the price of the property, rather than on the value of the REALTOR’S services.
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How would you feel if your tax accountant billed you a percentage of your gross annual earnings, rather than a flat or hourly fee, to prepare your income tax return? Similar are the terms the real estate industry has offered homeowners for nearly a hundred years.
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CHOICES™ clients are successfully selling their houses through the MLS® at full market value and saving thousands of dollars compared to the traditional, commission-based system. The growing list of astute ( and now richer) consumers includes private bankers, lawyers, an engineer, a retired bank manager, a nurse, a teacher, doctors, retirees and others.

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